Dempsey Signs Up As Face Of Avon

PATRICK DEMPSEY has signed up as the face of a new men’s fragrance for beauty giant Avon.

The Grey’s Anatomy star will front the as-yet-unnamed scent, which is set to be launched globally next year (09), in a deal reported to be worth $5 million
(#2.5 million) over three years.

Andrea Jung, of Avon, says, “We are thrilled to partner with Patrick Dempsey
– an incredibly accomplished actor who has achieved such broad appeal because of his genuine authenticity, charisma and style.

“We’re extremely impressed with both his on and off screen accomplishments, and have a shared commitment to giving back to communities in ways both big and small.”

Dempsey adds, “This is an extremely exciting opportunity for me to work with Avon – a brand I have long respected as a global powerhouse with a lot of heart and soul.”

But it won’t be the first involvement with Avon in the Dempsey household – the actor’s wife Jillian has served as the company’s global creative color director since 2006.

(JC/WNWCWWD/TN)

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