Banana Republic, ABC and Sony Pictures Television collaborate on a series of video packages to support the launch of ABC’s new sitcom Happy Endings. The web content gives an introduction to the characters from the Sony Pictures Television upcoming comedy through a fun fashion viewpoint.
The video segments offer a behind-the-scenes session with Happy Endings costume designer Keri Smith, who gives a style preview on achieving each character’s individual look, while also illustrating Banana Republic looks inspired by the characters in the show. The segments include introductions to the characters from Happy Endings, and a sneak-preview of the series. All of the content is available on Banana Republic’s website (www.bananarepublic.com) and Facebook page ( ABC Early Renewal List Revealed: ‘Revenge’, ‘Once’, And More! ABC Renews ‘Revenge’, ‘Modern Family’ And Four More Shows ABC Unveils Their 2012-2013 Lineup Including ‘666 Avenue’, ‘Last Resort’ And More! ABC Sets Season Finales