Justin Long has formed I’m So Sorry Productions with partners Keir O’Donnell and Christian Long, and it’s off to a running start.
The company has already sold a half-hour sitcom to CBS and CBS Television Studios in a preemptive deal. They’ve also got producers Joe Roth and Palak Patel shopping their feature spec script ‘A Case Of You,’ which will star Justin. And they’ve sold the online series “Fanfare” – which recreates strange encounters between celebs and their fans – to College Humor and will begin shooting episodes next month.
The CBS sitcom is about two high school science teachers who live together. Long and his partners will write and exec produce.
‘A Case Of You’ is “the story of a young writer (Long) who pursues his ideal girl with the help of her online profile. After he starts a relationship, the guy has to figure out how to keep up the facade he’s created that allows him to appear her perfect match.”