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Tyler Perry Wins WWJD Trademark Battle

Tyler Perry Wins WWJD Trademark Battle


Tyler Perry has successfully won a six-year trademark battle to secure the rights to the phrase ‘What Would Jesus Do?’

The Alex Cross star filed paperwork to register the saying in the entertainment services category in 2008, a few months after Kimberly Kearney, who appeared as a contestant on U.S. reality series I Want to Work for Diddy, had applied for the trademark.

Kearney, who was known by the nickname Poprah during her time on the VH1 program, accused Perry of stealing the idea after she allegedly pitched him a reality TV show using the title.

In 2010, Perry’s lawyers asked trademark officials to declare her registration abandoned amid claims she was not actively using it, and now, four years later, he has succeeded, according to The Hollywood Reporter.

Judges at the U.S. Trademark Trial and Appeal Board cancelled Kearney’s trademark last month, leaving Perry free to use ‘What Would Jesus Do?’ for live concerts, TV programming and motion pictures.

Photo Credit:Helga Esteb /

Jasmine Alyce Jasmine is the Associate Editor/Reporter for FanBolt. She’s been obsessed with pop culture and entertainment news since the olden days of MTV’s ‘TRL’ and graduated in 2009 with her BA in Journalism. She’s a huge horror and sci-fi/fantasy fan and her favorite shows include: American Horror Story, Game of Thrones, Pretty Little Liars, Doctor Who, Bates Motel, Once Upon A Time and Scandal, to name a few.


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