After being in operation for 6 years, Nintendo has decided to close down their Club Nintendo rewards program. The program will officially shut down on July 1, 2015, and for the final stretch of the program there will be a couple of changes. First, the deadline for Elite status (Gold and Platinum ranking member benchmarks) is now on March 31 rather than in June like usual, with the digital game rewards for this being distributed in April. Second, there will be an increased push in the rewards catalogue starting in February with more digital titles for gamers to spend their coins on, as well as “a limited quantity of exclusive reward items”. Nintendo will also offer Flipnote Studio 3D free to all Club Nintendo members in February.
After March 31 nobody will be able to register codes into the service, and the ability to make new Club Nintendo accounts will be closed. Any new games released for the Wii U and 3DS from this point onward, such as The Legend of Zelda: Majora’s Mask 3D and Monster Hunter 4 Ultimate will not be eligible for registering on the service, either. The service will officially go offline on 11:59 pm PT on June 30.
That said, Nintendo is working on a brand new rewards program. It’s important to note that none of the accounts or coins will carry over to their new service so they advise players spend all of their coins before July 1 comes around.